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Forward Mutual Insurance Company

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March 13, 2018

By the Minutes: Introducing Agents to the Mutuals

Forward Mutual's bylaws

By HOWARD WIEDENHOEFT

In 1967, when Wisconsin legislature passed Assembly Bill 296, it allowed town mutuals to write packaged insurance policies and liability insurance. Yet the new law created many issues that were not addressed in it’s statues, such as surplus, advanced premium, unearned premium, and agent licenses. These issues also were not covered in Chapter 202, the state law governing town mutuals since 1937. The state moved to address these issues and codify the town mutual statue with Chapter 612. To rectify this, in 1973 legislature repealed Chapter 202 and replaced it with Chapter 612. Chapter 612 is still in effect today, with the last revision in 1997.

When Watertown Mutual was formed in 1872, the mutual’s secretary and 3-4 appointed directors wrote the insurance policies. At the time, the directors did not need to be licensed insurance agents and did not need to be listed with the state as agents for the mutual. Watertown Mutual wrote its polices for 5-year terms until 1948, when it shortened the policies to 3-year terms.

Just down the road, Ixonia Mutual was formed in 1875 and only the secretary wrote policies. The policies were 3-year terms and when the term expired a complete new policy had to be written (which subsequently required the insured to pay a policy fee). Ixonia Mutual continued to write 3-year policies until November 1985 when it began writing continuous renewable policies. At that time, the mutual also discontinued writing fire-only policies.

In 1973, Chapter 612 brought changes to Wisconsin’s town mutuals. This required agents selling insurance to be licensed and listed with the state. Directors who had been serving as agents were grandfathered with licenses, but new agents were required to pass the state insurance license exam and receive an insurance agent license. As a result, both Ixonia Mutual and Watertown Mutual began to use and list independent agents. It was the first time for both mutuals that their agents were not required to be directors. They paid their agents by commission instead of the policy fee. Interestingly, our longtime CEO and President Howard Wiedenhoeft acquired his license in 1974.

Today, 19 independent agents sell Forward Mutual insurance. And according to Forward’s bylaws, no agent selling Forward Mutual insurance may serve on its board of directors. This is one of many ways Forward protects the interests of both its agents and policyholders.


Read more!

By the Minutes: Introduction

1872 Watertown Mutual Founded

1875 Ixonia Mutual Founded

Comparing the Capitalizing of Two Early Mutuals

A Mutual’s First Claim

Supporting Dairy in the Late 1800s

1879 Early Challenges for a Young Mutual

Ixonia Mutual’s First $1000 Loss

1885 A Year of Neighbor Helping Neighbor

Changes of Bylaws

Our Dairy Heritage

Insuring Automobiles

Taxes, War and the English Language

Supporting the Community’s Fire Protection

Board Directors and Their Meetings

Standardization of Wisconsin Mutuals

Of Electricity, Radio and Foxes

Our Annual Meetings Over the Years

Tumultuous 1930-1940s

How a Major Disaster Affected Extended Coverage and Reinsurance

Surviving the Big Dogs in the 1960s

Introducing Agents to the Mutuals

Accounting Over the Years

Centennial Anniversaries

Mutual Offices

Mutual Managers and Staff

Establishing Confidence in Financial Strength

Entering the Era of Computers

The 1990s, Advancement and Angst

The Start of the 21st Century

Concord and Watertown Merge

Ixonia Mutual and Watertown Mutual Merge and a New Company is Formed

Setting the Stage, Moving Forward with a New 2020 Vision

The New Forward Mutual

Post Script

Tagged With: agents, government, history, Ixonia Mutual, Mutual, Watertown Mutual

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More About Us

Forward Mutual Insurance Company serves home and farm owners throughout southeastern Wisconsin. We offer personal attention and peace of mind.

To learn more about our company and the products we offer, check our website or call 920-261-6616.

W1202 Glenview Ave.
PO Box 326
Ixonia, WI 53036

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